Celebrating 16 Years of Partnership with Nordstrom and Nordstrom Rack!
Since 2010, our collaboration with Nordstrom and Nordstrom Rack has helped provide over 480,000 children across the U.S. with brand-new, properly fitting athletic shoes. This year marks our 16th anniversary, and Nordstrom is setting another high goal: Raise $1.7 million and provide 50,000 kids in need with brand-new shoes.
How You Can Help:
Online Donations: Donate when you check out online or in stores at Nordstrom.com or NordstromRack.com.
In-Store: Purchase a Nordy pin in any store for $10. All proceeds go toward providing a child with new shoes!
One hundred percent of every donation goes directly toward providing a child with a brand-new pair of properly fitting athletic shoes. The campaign runs August 3 – October 3 at both Nordstrom and Nordstrom Rack stores, and November 1 – January 3, 2027 at Nordstrom stores only. Donations can also be made online on an ongoing basis.
This campaign provides more than just new shoes. It empowers students to attend school with dignity and joy while boosting their self-esteem and confidence. Your support helps create real, lasting change in the lives of underserved kids across the country.
